alexandraerin

I have always suspected that the so-called reboots are things that are mandated by Harvard Business School marketers who don't actually understand anything about comics, then the overall plan is drafted by a group of writers and similar creative types, stomped all over by the editors who try to tone it down in hopes that the marketers won't kill everything out of hand, kicked around, tweaked, and bruised by higher brass who aren't actually creative but think they are and want their fingers in the pie, and finally utterly maimed by the marketers, in the, "Yes, exactly, change everything! But change nothing!" sort of mentality.

But possibly my optimism has been maimed by too much contact with marketers as clients.